Paws Grooming Empire
The Challenge
The client approached us, desperate to get more business! Their current website was not ranking or converting users to new clients and drastic action was required.
It was obvious from the clients' glowing reviews that they are an excellent dog groomers and dog day care centre, however with a lack of new business they went ahead and ordered a new website and SEO package from us.
Our Approach
The old site was incomplete, uninspiring and full of AI-generated images that didn't foster a genuine connection with the clients users. We addressed this with a totally new website design that uses the clients own images and videos, supported with high-quality stock imagery too.
To increase engagement and add to this more "up-market" look, we adding all the clients amazing reviews to build more trust with their visitors. The client has worked so hard over the years for their clients, it's essential to demonstrate this on the website. We also wanted to start promoting the dog day care side of their business, because this is in-demand, so we created a new page for this with copy, video and full list of services.
This was in conjunction with the continuation of the dog grooming and dog walking service Paws Grooming Empire provide to their clients in North London.
Now, the website has more content for search engines to digest and start to rank them higher. In addition to this, we are starting to undertake monthly SEO work to drive them up the search engine rankings and increase sales.
The new CMS system allows easy editing for the client, us and our SEO Consultant, Ollie.
Results
The project has been a huge success in the following ways...
- Improved branding
- Easier to make website updates
- Selling dog day care service
- Improved SEO
95+
Happy clients150+
Websites in our care9+
Years trading94%
Client retention
We started working with David at Made Simple Media when we needed alterations and pages added to our website. He has advised us well on what we might like to add, has always been a pleasure to deal with, is reliable, and responds quickly. I would highly recommend working with David and MSM!
Ella, Park Avenue Recruitment
I honestly could not of fell on my feet more with made simple media. Everything I asked for has been done, simplifying things i was unsure about and basically made what I had in my head become a reality. A big thing for me is the availability of being able to get in touch when needed to and this was no issue what so ever. I can’t thank you enough Dave
Bobby Lord, Independant Jewellery
I am Chief Executive of a charity. When I took over our website crashed and we lost all our data. We switched hosts to Made Simple Media, took on a brand new CMS and we have never looked back. Dave was fantastic then and remains so. Always approachable, quick to respond and great tools to help you on your way.
Matthew Sykes, Sir Simon Milton Foundation
Very helpful and professional company and people. They created a trading website for us and were able to even provide the SEO back up and continuing support. The website has been running now for a few years and has increased the online sales dramatically. Very supportive with changes as required. Would definitely recommend.
Adam Stally
We are delighted with the website that Made Simple Media created for St Andrew's Church, N16. They really understood our vision for the project and turned it into reality, whilst suggesting additional ideas throughout. The whole project was seamless and enjoyable.
Stuart Smith, The Smithy Creative
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