Web design services
Our web design service has been perfected over time, so we can plan, design, and build your dream website that helps you achieve your goals and ambitions.
Web design services overview
Your website is critical to your business or organisation and you need to entrust it to a web design company that always delivers not just technically, but in terms of customer service too.
We have designed and built websites for a wide range of different clients from start-ups and local businesses to multinational companies and charities. Our work ranges from designing sites from scratch to comprehensive re-designs and ongoing maintenance.
Delivering excellent customer service, we "make digital simple" for our clients, so they come back to us for support and help with their next big idea or project.
Web design services made simple
A full web design service includes the planning, design, build and maintenance of a professional-level website that will last for many years to come and act as a foundation for your future marketing activities. Our web design service draws on years of experience, of our tried and tested processes.
We will keep things simple for you, but consult you at every stage of the process. We aim to make digital simple for you and be your technical partner, saving you time and removing any frustrations you may have had with websites and email in the past.
Problems we typically solve for our clients
Problem: A website design that looks unprofessional or doesn't align with your brand, causing dissatisfaction with you and your audience.
Solution: When we plan a new website we will review your competitors, look at the sites you love and ask for your pain points to understand how we can improve things for you. We will plan and design the website to fit perfectly with your brand and prioritise the things that you and your audience most want to see and discover in your new site.
Problem: Hard to make updates, a lack of time/resources to manage the site, technology that is past its shelf-life, issues with the supporting web agency who are struggling to support the technology, creating a business problem for you.
Solution: Purpose built CMS. The easiest, most intuitive CMS on the market, built to strict coding standards and packing a huge array of features out of the box. Easy to build upon and grow your website without hitting any barriers to your growth.
Other problems we solve for our clients
Websites are complex and there is a lot of room for error. From design to build to delivery, we have perfected our web design service process so that each stage is correct for the site to be a success. Do any of these problems sound familiar?:
- Design that just doesn't work - UX issues (Unusable website that frustrates customers causing them to bounce and go off to a competitor)
- Poor accessibility (Website traffic through mobile accounting for more than half and people hate the experience)
- Poor communication from current agency (missed sales/ ineffective response times etc)
- Poor value from current agency (too expensive, deliverables are not correct etc)
- Hard to get answers from current agency
- Failure to understand your business to provide the right solutions
A well-built and designed website is not just meant to sit there and look good. There are many benefits that can arise from a well thought-out site. Our web design services aim to improve our clients:
- Enquiries/sales/conversions
- Representation of your company/organisation
- Add new functionality you want to promote
- Create better brand awareness
- Deliver on marketing objectives: More traffic, leads, brand awareness, and exposure
- Make easier updates, add new products and new promotions etc
Our web design process
Our Web Designers have streamlined and fine-tuned the art of delivering websites that leave our clients delighted with a product that truly reflects the quality of their services, every time. Our process includes:
01
Discover
We speak with you to learn about your business and what you want to achieve from the website.
The discovery phase is key to finding out what you want to achieve with the new website, and what other websites you have seen that you like or want to be influenced by. We discuss your competitors to see what they are doing and ask you for your current pain points, likes and dislikes about your current website (if you have one).
02
Plan
The planning stage is critical to creating a high-converting, website that is simple and easy to use.
Planning involves developing your new websites architecture through sitemaps and wireframes. This allows us to explore how people are likely to interact with the site and steer your visitors towards your most important products or services. The right structure and layout encourages your users to get in touch, buy or donate through your website.
03
Design
Next, we develop the wireframes into full high-fidelity designs with your branding, images and colour.
We now take the sitemap and wireframes and develop them into the high-quality designs that your users will see when they visit your site. At this stage we add colour, images, video and stylised typography to produce the final appearance of your new website. This is exciting because we start to see the project come to life! We design the home page first and ask you to review that before moving onto the other page types, that will be used throughout the website.
04
Build
The design is now complete, so we start to write code and add pages and blocks within the the new site to populate it's content and make it fully interactive.
We will build the home page first and show you, then move onto the inner pages. This is where the pages become interactive and you will be able to navigate through the website and test it's functionality. If the designs contain any Latin "padding text", we will need your content so we can add that into the pages or you can hire our Copywriter to assist writing content for you (we will provide an estimate for this).
05
Test
The testing stage involves checking your new website works well in major web browsers.
We test your new website across all screen sizes from small mobile devices, through to tablets and large desktop screns. We test on physical devices as much as we can and use an emulator to test any others that we don't have. se to test the site on. We also ask you to help test the site and report back on any bugs so we can fix them as quickly as possible.
06
Launch!
The exciting bit! The website is complete and we set it live!
We will run through the final going live checklist, making sure everything works and copy over the site files and database to the live web space on the server.
Planning for success
No one knows your business better than you, so to ensure the success of your project, we keep you involved every step of the way.
We get your project off to the right start with a Discovery Call where we can ask eachother questions and start to build up a picture of what the perfect website will look like for you. We're not just here to design a pretty website, we are here to ensure that your new site will become an asset to your business or organisation. Our comprehensive web design service centres around a simple process.
Our process is: Plan it Right. Design it Right. Build it Right. But how do we do that?...
Plan it
We produce sitemaps and wireframes to work out where all the important pages need to be and where elements sit in the page. We make sure you have enough pagetypes to grow the site in the future with minimal development work from us. We may even explore the user journey for your target audiences to make sure they can all find what they want quickly
Design it
Once you’ve approved the sitemap and wireframes, you can move onto the design stage, this is where we’ll add your branding (logo/graphics images/colour scheme). At this stage additional content may also be required and we can work with you to ensure this resonates with your audience.
Build it
This is where we do the coding and the website moves into being interactive. Normally building the home page first and getting your approval before moving onto the next pages. Everything receives a thorough test to make sure it works across all devices and at all screen sizes.
These are the basic parts of the process, of course there may be much more to larger projects such as user research, copywriting, or interactive prototypes.
Once these stages are complete and we have your approval, we move onto the testing stage of our web design service where we use a range of browsers and devices and our website testing software. Then we are set for launching the new website in all it’s glory when you are ready to go live.
This ongoing communication drives the success of our projects, keeps our clients on our books and returning for future collaborations. To learn more, see what our clients have to say or read up on our approach.
If you'd like to read more, check out this blog post.
Cutting-edge web design service
We strive to design and build you an excellent website, which works hard for your business or organisation and is a joy for you to work with.
Our platform of choice is Concrete CMS because it is a cutting-edge Content Management System (CMS) with up-to-date code, running on very recent versions of PHP which means it has excellent longevity. Therefore you will get many years of service from the website, making it a worthwhile and sensible investment for your business.
Concrete CMS is also secure, modern and easy to use, whether you ask us to make changes to your site or you decide to handle them yourself. We will give you all the support and training you need should you want to get "hands on", like most of our clients do.
We pride our web design services on delivering modern designs that function to stand the test of time well, using the screen space well, being mobile friendly and with excellent accessibility.
You may have ideas for "phase 2" or "phase 3" after the initial build and almost anything is possible with a quality bespoke website build. You won't be hitting any walls like you can with website builders and may want to view this comparison: Why go for a bespoke website rather than using a website builder?
Web design services in harmony with your marketing needs
Marketing your business, and your website in particular, is crucial to achieving success. We ensure our clients websites are created with marketing friendly foundations that allow the web pages to flourish when supported by an adequate marketing budget.
Our web design services come in conjunction with SEO, search engine optimisation, if desired or provided as an additional service to those who are happy with their website but want to boost their number of visitors. The main aim of SEO is to increase the quantity and quality of organic traffic, in turn increasing leads, conversions and sales.
How do the websites that we design and build successfully help with SEO marketing?
Google and other search engines crawl every aspect of your website that is open to do so. They want to return the highest quality results to their users – this includes the content and the general health of the website. Search engines do not favour websites that are full of errors, often hindering the ranking potential of multiple pages. Hence, our web design services are assembled to provide strong technical SEO throughout.
Web design services that support you, always
We never undertake a project knowing that our client will have to go elsewhere for support. We want to continue to work with you, supporting you and your website.
That level of aftercare is very important to us, it is what we would expect if we were in your shoes. Websites are important and complex things, it's reassuring to know our web design company has your back!
Always here to help, we work with you to make your next big idea a reality and answer your technical questions and be proactive, especially when you need help, fast.
We know that support and care for your website is important, that's why we invented support packages that are tailor mode for enhancing the web design service we are able to provide for our clients. The packages are designed to keep on top of your support and maintenance requirements.
To find out more, why not review this article about support and learn why it is so important.
Over 94% client retention rate!
We measured our client retention rate over five years and discovered we had kept 94% of our clients on board during that time!*
Working with clients on a daily basis, we have forged many ongoing partnerships with our clients and look forward to developing many more in the future. Our clients come back for more work all the time as their marketing and content plans continue to develop and they seek to grow their organisation.
We don’t just love technology, we love people too and enjoy seeing how the right solutions make our clients (and their clients) happy!
*Measured over a 5 year period to Sept 2020
Discover more...
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What's next?
Contact us for a friendly, no-obligation chat about your project...
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0800 111 4504
95+
Happy clients150+
Websites in our care9+
Years trading94%
Client retention
We are delighted with the website that Made Simple Media created for St Andrew's Church, N16. They really understood our vision for the project and turned it into reality, whilst suggesting additional ideas throughout. The whole project was seamless and enjoyable.
Stuart Smith, The Smithy Creative
Very helpful and professional company and people. They created a trading website for us and were able to even provide the SEO back up and continuing support. The website has been running now for a few years and has increased the online sales dramatically. Very supportive with changes as required. Would definitely recommend.
Adam Stally
Dave was so patient and understanding when it came to explaining the process and how things work. I highly recommend MSM to anyone who needs that extra help understanding the fundamentals of website building.
Matt, Land Solutions (South) Ltd
I am Chief Executive of a charity. When I took over our website crashed and we lost all our data. We switched hosts to Made Simple Media, took on a brand new CMS and we have never looked back. Dave was fantastic then and remains so. Always approachable, quick to respond and great tools to help you on your way.
Matthew Sykes, Sir Simon Milton Foundation
We started working with David at Made Simple Media when we needed alterations and pages added to our website. He has advised us well on what we might like to add, has always been a pleasure to deal with, is reliable, and responds quickly. I would highly recommend working with David and MSM!
Ella, Park Avenue Recruitment
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